Calleija Jewellers (Main Beach) – Gold Coast, Australia
Calleija Jewellers is an established boutique, bespoke jeweller, with headquarters in Marina Mirage, Main Beach, Gold Coast, Queensland, and retail outlet and workshop in London, and retail outlet in Sydney. Engaged to refresh Calleija’s retail image, taking them into the next 10 to 15 years.
As a boutique jeweller producing unique, high value, bespoke jewellery, the customer’s engagement enjoyment of the experience is paramount. The boutique offering a dream-like and unique spaces to suit the stage of the process; initial impression and dreaming, design and the design process, manufacturer and progress, and the final reveal. The final layout exhibits a wonderful organic flow, representative of the jewellery design and manufacture process. Early association during the design phase with a Feng Shui Master, established the Chi energy overlay, dictating specific task and space usage allocation.